Introducing the Red Bull Redesign project, where the focus was on redesigning the logo for the well-known energy drink company. The goal was to maintain the essence of the old logo while giving it a more dynamic and sporty feel to captivate the audience. As part of the project, a mockup of the redesigned can was created and used to produce a pole banner for promotional purposes. You can also see my process for creating the redesign. I started with lots of sketches. I then picked four to create in illustrator. I picked a design and improved it to achieve the sporty feel.